Top Executive Search & Recruitment Brands by AI Visibility in Canada

Canada's Executive Search & Recruitment market exhibits a clear Generative Engine Optimization (GEO) hierarchy. Korn Ferry, Odgers Berndtson, and Heidrick & Struggles maintain 100% Visibility, consistently appearing in AI-driven recommendations. Korn Ferry distinctly leads with an Avg Response Position of #1.17. This lower positioning number (closer to #1.0) signifies superior top-of-mind recall, indicating these brands consistently lead AI's recommendation arrays – crucial for immediate executive attention and strong initial consideration.

Russell Reynolds Associates also shows 100% Visibility but trails with an #8.33 Avg Response Position. The second-tier, including Boyden, Egon Zehnder, and Spencer Stuart, secures 83.3% Visibility with positions between #5.60 and #7.20. Leaders International, at 33.3% Visibility and #11.00, represents an emerging long-tail. This market is segmented between established, high-recall leaders and strong contenders striving for enhanced AI visibility and more prominent recommendation placement.

Rank Brand Name Share of Voice Avg Position
#1 Korn Ferry
100%
#1.17
#2 Odgers Berndtson
100%
#2.50
#3 Heidrick & Struggles
100%
#3.50
#4 Russell Reynolds Associates
100%
#8.33
#5 Boyden
83%
#5.60
#6 Egon Zehnder
83%
#6.20
#7 Spencer Stuart
83%
#7.20
#8 Page Executive
33%
#3.50
#9 Leaders International
33%
#11.00

Methodology & Metrics Definition:

  • Share of Voice (SOV): The percentage of AI search evaluation cycles where the brand was explicitly cited or recommended.
  • Avg Position: The average order of appearance in AI response lists (closer to #1.00 indicates top-of-mind priority).
  • Evaluated AI Models: Benchmark evaluations are conducted across OpenAI ChatGPT and Google Gemini.

Monthly data generated via Altovista AI Visibility Intelligence. Last Updated: July 23, 2026