Top Commercial Real Estate Agencies Brands by AI Visibility in Canada

The Canadian Commercial Real Estate sector presents a competitive Generative Engine Optimization (GEO) landscape. Cushman & Wakefield, Avison Young, CBRE, and JLL all achieve 100% Visibility. However, Colliers International notably leads in top-of-mind recall with an unmatched Avg Response Position of #1.00, despite 83.3% visibility. This signifies superior GEO effectiveness, as brands with lower positioning numbers consistently capture leading spots in AI's recommendation arrays, indicating highly optimized content for generative discovery.

Cushman & Wakefield also demonstrates strong GEO performance with a #2.33 Avg Response Position, balancing presence and recall effectively. Conversely, Avison Young (#4.17), CBRE (#5.17), and JLL (#6.17), despite full visibility, struggle to secure prime AI recall against Colliers and Cushman & Wakefield. Royal LePage Commercial represents a second tier, exhibiting 33.3% Visibility but a respectable #3.50 Avg Response Position when present. This underscores the critical balance between consistent generative presence and achieving high-priority AI recommendations for market dominance.

Rank Brand Name Share of Voice Avg Position
#1 Colliers
100%
#1.00
#2 Cushman & Wakefield
100%
#2.33
#3 Avison Young
100%
#4.17
#4 CBRE
100%
#5.17
#5 JLL
100%
#6.17
#6 Royal LePage
33%
#3.50

Methodology & Metrics Definition:

  • Share of Voice (SOV): The percentage of AI search evaluation cycles where the brand was explicitly cited or recommended.
  • Avg Position: The average order of appearance in AI response lists (closer to #1.00 indicates top-of-mind priority).
  • Evaluated AI Models: Benchmark evaluations are conducted across OpenAI ChatGPT and Google Gemini.

Monthly data generated via Altovista AI Visibility Intelligence. Last Updated: July 24, 2026