Top E-commerce Software Platforms Brands by AI Visibility in New Zealand

Shopify unequivocally dominates the New Zealand e-commerce software platform market through a generative engine optimization (GEO) lens, boasting a 100% Visibility Index and an unrivaled Avg Response Position of #1.00. This exceptional performance signifies superior top-of-mind recall, consistently placing it first in AI recommendation arrays. BigCommerce also demonstrates formidable market penetration with a 100% Visibility Index, securing a strong Avg Response Position of #3.17, while WooCommerce, though equally visible, shows a broader yet less prominent #5.50 average position.

Further down the competitive landscape, Adobe Commerce maintains a significant presence with a 66.7% Visibility Index and an Avg Response Position of #4.00. Salesforce Commerce Cloud and Magento represent more specialized or emerging entries, both appearing in 33.3% of evaluation cycles. Salesforce achieves a commendable #3.00 position when visible, closely followed by Magento at #3.50. The market clearly delineates between highly visible, consistently top-ranked platforms and those competing for targeted segments of AI-driven search and recommendations.

Rank Brand Name Share of Voice Avg Position
#1 Shopify
100%
#1.00
#2 BigCommerce
100%
#3.17
#3 WooCommerce
100%
#5.50
#4 Adobe Commerce
83%
#3.60
#5 Salesforce Commerce Cloud
33%
#3.00
#5 Wix eCommerce
33%
#3.00

Methodology & Metrics Definition:

  • Share of Voice (SOV): The percentage of AI search evaluation cycles where the brand was explicitly cited or recommended.
  • Avg Position: The average order of appearance in AI response lists (closer to #1.00 indicates top-of-mind priority).
  • Evaluated AI Models: Benchmark evaluations are conducted across OpenAI ChatGPT and Google Gemini.

Monthly data generated via Altovista AI Visibility Intelligence. Last Updated: July 24, 2026